Tourism is one of the four pillars of Queensland's economy and the Queensland Government is committed to getting this great industry back on track.
We have a clear goal – to double visitor expenditure by 2020 – and we want to partner with industry to achieve this ambition.
The DestinationQ Forum in Cairns on 25-26 June 2012 was one of the Queensland Government's key actions for the first 100 days. We promised to move quickly and we did.
The forum was the first time since the mid-1980s the industry in Queensland gathered in one place to discuss, debate and decide its key directions. It was a working event, aimed at identifying priorities and responsibilities, and setting an agenda for the future success, by building a strong partnership between government and industry.
Now that the agenda is set, we can build on the DestinationQ foundation to grow a prosperous tourism industry in Queensland.
The DestinationQ Forum was not a one-off. This year's forum will focus on measuring our progress, and developing a 20 year plan for tourism in Queensland. This is about accountability, keeping our promises, delivering hope and opportunity and bringing benefits to all of Queensland.
Jann Stuckey MP
Minister for Tourism, Major Events,
Small Business and the Commonwealth Games